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Stylists at NYFW's fall/winter 2024 season will be using the Keratin Smooth Weightless Collection.
February 8, 2024
By: Lianna Albrizio
Associate Editor
TRESemmé will serve as the official hair care sponsor of the New York Fashion Week for the 17th consecutive year. The fall/winter 2024 season will include new product launches from the Keratin Smooth Weightless Collection, collaborations with designers and singer Becky G and more. The New Keratin Smooth Weightless Collection TRESemmé is arming stylists backstage at this season's biggest shows with the updated Keratin Smooth Weightless Collection, enabling the styling o...
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